Key Takeaways:
Trump Media has successfully raised $2.44 billion through a private placement involving common stock and convertible notes. The company aims to establish one of the largest Bitcoin treasuries among public firms in the United States. This strategy could potentially rank Trump Media among the top five corporate holders of Bitcoin globally.
In a significant financial development, Trump Media & Technology Group has confirmed the successful raising of $2.44 billion through a private placement, marking its intent to secure a prominent position in the corporate Bitcoin treasury landscape in the U.S.
This pivotal announcement was made on May 29, reflecting a strategic pivot for the company as it seeks to integrate Bitcoin as a primary treasury asset within its financial framework.
The arrangement involved the issuance of common stock along with convertible senior secured notes. Approximately 55.9 million shares were sold at $25.72 each, complemented by $1 billion in zero-coupon convertible notes maturing in 2028. The private placement attracted nearly 50 institutional investors.
Trump Media Raises $2.44B for Bitcoin Treasury Strategy
According to the company’s statements, net proceeds of approximately $2.32 billion will be allocated towards Bitcoin acquisition and bolstering general operations. Trump Media envisions this initiative as a part of a larger plan to enhance its Bitcoin treasury and improve liquidity.
JUST IN: Trump Media officially signs $2.32 billion deal to buy Bitcoin and hold it as a treasury asset. pic.twitter.com/aqgmDmjmTs
— Watcher.Guru (@WatcherGuru) May 30, 2025
“Trump Media is committed to acquiring valuable assets, and this deal will provide us the financial freedom to execute our broader strategies. This action ensures the company will maintain more than $3 billion in liquid assets, while offering our shareholders exposure to Bitcoin,” said CEO and Chairman Devin Nunes.
While specific figures regarding Bitcoin purchases remain undisclosed, the company confirmed that the digital assets will be managed by Crypto.com and Anchorage Digital, both U.S. regulated custodians.
The Bitcoin acquisitions will supplement Trump Media’s existing cash and investment reserves, which stood at $759 million at the conclusion of Q1 2025.
Upon finalizing the Bitcoin purchases, Trump Media could position itself among the top five public companies worldwide in terms of Bitcoin holdings, entering direct competition with other players, such as Strategy, which currently possesses over 580,000 BTC.
This strategy marks one of the most substantial corporate movements into Bitcoin to date, occurring amidst a resurgence of institutional interest in cryptocurrencies and corporate diversification into digital assets.
Nunes characterized the deal as a pivotal step towards financial autonomy and future expansion. “This positions Trump Media for the rapid growth we’ve always aspired to,” he stated. “We are eager to further our endeavors within the America First economy.”
While the company has not outlined a timeline for its Bitcoin purchases, this new approach represents a bold investment in cryptocurrency as a long-term asset strategy. With billions of dollars in liquid assets, Trump Media is making a significant entrance into the corporate Bitcoin sector.
TMTG Confirms Bitcoin Treasury Push, Finalizes ETF Deal with Crypto.com
The strategy was formally unveiled by Trump Media & Technology Group (TMTG) during a crypto industry event held in Las Vegas.
Trump Media is diving headfirst into crypto, raising $2.5 billion to build one of the biggest Bitcoin treasuries.#TrumpMedia #Bitcoin https://t.co/Fpfqth4KCA
— Finance Newso.com (@Finance Newso) May 27, 2025
The event saw prominent appearances from JD Vance, Donald Trump Jr., Eric Trump, and crypto policy advocate David Sacks.
This capital raise is noted as one of the largest direct investments in Bitcoin made by a media company thus far.
TMTG CEO Devin Nunes described this strategic move as a transformative shift, referring to Bitcoin as “an apex instrument of financial freedom.”
He outlined plans for utilizing Bitcoin in subscriptions, tokenization initiatives, and wider fintech applications.
Additionally, Trump Media has finalized a collaboration with Crypto.com and Yorkville America Digital to introduce a series of exchange-traded funds (ETFs) under the Truth.Fi brand.
Trump Media has signed a deal with @cryptocom and Yorkville to launch a series of ETFs combining digital assets and U.S.-focused investments.#trump #etf https://t.co/pyvQqgC5Gz
— Finance Newso.com (@Finance Newso) April 22, 2025
These ETFs will blend digital asset exposure, including Bitcoin and Cronos (CRO), with investments centered on U.S. sectors such as energy and infrastructure. Distribution will be managed by Foris Capital US LLC, the broker-dealer division of Crypto.com, with plans for international expansion subject to regulatory approval.
Additionally, May witnessed a surge in Bitcoin acquisition from various institutions, including Strategy, Semler Scientific, and Japan’s MetaPlanet, highlighting a growing institutional appetite for hard money assets as an alternative to traditional fiat currencies.
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