Key Takeaways:
Norwegian Block Exchange (NBX) has made history as the first publicly listed company in Norway to enhance its corporate treasury with Bitcoin.
The exchange is poised to introduce Bitcoin-backed loan services and broaden its offerings for private clients and institutions interested in digital asset exposure.
As part of its growth strategy, NBX is currently seeking to raise capital to bolster its Bitcoin reserves and solidify its standing in the European cryptocurrency landscape.
Norwegian Block Exchange (NBX), a prominent player in the Nordic crypto sector, has officially become the first publicly listed company in Norway to incorporate Bitcoin into its treasury.
On June 2, the firm announced its acquisition of Bitcoin to include on its corporate balance sheet, signifying a major strategic shift that is in line with its wider ambitions in the digital asset market.
Norwegian Block Exchange Integrates Bitcoin into Corporate Strategy
Known for launching the world’s first credit card offering Bitcoin cashback, NBX highlighted that this new initiative will reinforce its fundamental operations and pave the way for new revenue avenues.
The integration of Bitcoin is viewed by the company as a crucial step in its evolution towards functioning as a full-fledged digital asset banking institution.
“With Bitcoin becoming an integral part of the global financial landscape, holding it directly enhances our operational capacity and the array of products we can provide,” NBX stated.
Initially, the company has secured 6.0 BTC, with plans to increase that figure to approximately 10.0 BTC by the end of June.
JUST IN: Norwegian Block Exchange becomes the first publicly traded #Bitcoin treasury company in the country pic.twitter.com/kY9KK2VbFi
— Bitcoin Magazine (@BitcoinMagazine) June 2, 2025
The Bitcoin has been sourced from the firm’s major shareholders, to be utilized as collateral for issuing USDM, a stablecoin based on the Cardano blockchain. NBX asserts that it is the sole European issuer of a MiCA-compliant stablecoin on Cardano.
The company also stated that it will neither sell nor short its Bitcoin holdings under any circumstances. These assets will be kept in a professional, insured custody setup aimed at generating returns both from Bitcoin and within the Cardano and USDM ecosystems.
To date, NBX has distributed 3.78 BTC to customers via its cashback program.
Looking forward, the exchange aims to roll out new offerings, including Bitcoin-backed loans.
Executives expressed that this venture into generating yield on Bitcoin for private and corporate clients, such as hedge funds, aligns with the goal of drawing in institutional capital and expanding NBX’s product suite.
NBX feels that this move could attract high-net-worth individuals and family offices in Norway interested in Bitcoin exposure via regulated public companies. The firm is actively engaged in discussions to raise additional funds for further Bitcoin acquisitions.
As per a recent announcement from LDA Capital, the exchange plans to utilize incoming investment capital specifically for acquiring more Bitcoin.
To further showcase its strategy, NBX will host a Bitcoin treasury event on June 11, emphasizing its intent to engage key stakeholders in this initiative.
By holding Bitcoin directly, NBX aims to provide compliant, secure, and yield-generating digital asset services, a move that positions it as a frontrunner in Norway’s evolving cryptocurrency landscape.
K33 Follows Enhanced Institutional Interest with $6.2M Bitcoin Treasury Strategy
In light of NBX’s groundbreaking establishment as Norway’s first public company to adopt Bitcoin for its treasury, another local entity is following suit.
K33, a crypto investment firm based in Norway, has initiated its own Bitcoin treasury program, successfully raising 60 million Swedish kronor, equivalent to approximately $6.2 million, to acquire Bitcoin.
K33 is the latest firm to embrace Bitcoin as a treasury asset, raising 60 million Swedish krona ($6.2 million) to buy Bitcoin.#K33 #Bitcoinhttps://t.co/rNopSRwWSG
— Finance Newso.com (@Finance Newso) May 29, 2025
The capital was secured through a combination of newly issued shares, warrants, and convertible loans.
K33, which is listed on the Nasdaq First North Growth Market, views this initiative as part of a larger effort to explore novel Bitcoin-based financial offerings.
This development is occurring amidst a growing trend of institutional interest in Bitcoin throughout the Nordics.
Founded in 2018 by Norwegian Air Shuttle founder Bjørn Kjos, NBX previously made waves in late 2021 by being the first cryptocurrency firm to list on the Euronext exchange.
Bitcoin has demonstrated recent market strength, remaining above the $104,000 mark as of Monday, with a notable 57% rise in 24-hour trading volume according to CoinGecko.
With both NBX and K33 actively involved in the Bitcoin space, Norway is quickly establishing itself as a Nordic hub for institutional adoption of Bitcoin.
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