The technology company Aurora Mobile, headquartered in China, has disclosed plans to allocate 20% of its liquid assets towards cryptocurrency investments. This initiative has received clearance from the company’s Board of Directors.
In a formal announcement, the publicly traded firm indicated that its crypto portfolio may encompass Bitcoin, Ethereum, Solana, SUI, and various other tokens.
With Bitcoin and Ethereum continuing to serve as primary store-of-value options for institutional investors, Solana and SUI are gradually increasing their share of allocations, driven by advancements in scalability and growing ecosystems.
“This decision underscores the Company’s dedication to innovative treasury practices and its pursuit of long-term value creation for shareholders,” stated the release.
These investments may include but are not limited to, Bitcoin, Ethereum, Solana, SUI and other tokens. This decision reflects the Company’s commitment to innovative treasury practices and its focus on long-term value creation for shareholders.
— Aurora Mobile (@aurora_mobile) June 24, 2025
Aurora Mobile Aims to Foster Growth, Partnerships Through Crypto Investments
The firm articulated that its crypto investments are designed to protect value while supporting growth strategies, partnerships, and expanding market presence. According to a post on X, “Allocating a portion to crypto digital assets positions us at the forefront of finance and innovation, unlocking long-term value potential in a rapidly evolving landscape.”
In a concurrent communication, Aurora Mobile announced the repurchase of 295,179 American Depositary Shares (ADS), signaling its strong belief in the company’s strategic approach and commitment to enhancing shareholder value.
As of March 31, 2025, Aurora Mobile has repurchased a total of 295,179 ADS, reflecting our confidence in the company’s strategy and commitment to delivering shareholder value. $JG
— Aurora Mobile (@aurora_mobile) June 23, 2025
Institutions Double Down on Crypto For Treasury Play
Specializing in stable push notification services, Aurora Mobile views its investment in cryptocurrency as a strategic maneuver to ensure robust liquidity. This decision is particularly timely, considering that a majority of institutional investors are recognizing the long-term potential of blockchain and digital assets, planning to enhance their cryptocurrency investments in the ensuing two to three years.
Weidong Luo, Chairman and CEO of Aurora Mobile, emphasized that such investments will provide “portfolio diversification by gaining exposure to an emerging asset class with low correlation to traditional markets.”
He also mentioned that this strategy paves the way for innovation by aligning the company with technological developments that are transforming the global financial landscape. “We view this as a measured step towards modernizing our treasury management practices.”
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