Bybit, a prominent cryptocurrency exchange, has officially rolled out its dedicated platform for the European market, termed Bybit.eu. This new website is designed specifically for users located within the European Economic Area (EEA).
As stated in the company’s press announcement, the platform will be operated by Bybit EU GmbH, a fully licensed Crypto-Asset Service Provider (CASP) that is compliant with the Markets in Crypto-Assets Regulation (MiCAR).
The offerings on Bybit.eu include a brokerage platform that boasts “deep liquidity sourced from a variety of liquidity providers.” Alongside this, advanced trading tools are available for users.
High-volume traders will also have access to VIP account management tailored to meet unique regional requirements.
In addition, the platform aims to provide a localized user experience and customer support in key European languages, along with around-the-clock multilingual assistance. At present, live support is offered in English, Polish, Portuguese, and Spanish, with plans to include German, French, Italian, and Romanian in the near future.
Moreover, Bybit is set to expand further by establishing new regional offices in France, Germany, Spain, and Italy, complementing existing locations in Vienna (Bybit EU GmbH) and Amsterdam (Satos B.V.).
This launch is characterized by the company as a significant milestone in enhancing secure, transparent, and compliant digital asset trading across Europe.
Mazurka Zeng, Managing Director and CEO at the Vienna office, expressed the exchange’s ambition to act as a catalyst for the increased adoption of cryptocurrencies in Europe.
“Bybit EU: Long-Term Commitment to Europe”
In late May 2023, Bybit announced that it had successfully obtained its MiCAR license from Austria’s Financial Market Authority (FMA), enabling it to provide regulated crypto services across 29 EEA nations and potentially reaching approximately 450 million users from its Vienna headquarters.
This license represents a critical advancement for Bybit, allowing it to function as a fully regulated crypto-asset service provider within the EU’s evolving digital finance landscape.
Consequently, operations under Bybit EU GmbH are expected to be transparent, encompassing regular regulatory reporting. The entity will remain compliant with EU anti-money laundering regulations and adhere to GDPR and data privacy standards.
“Bybit.eu is our long-term commitment to Europe,” Zeng stated. “Europe deserves a world-class crypto gateway that balances technology with robust regulatory standards. That’s exactly what Bybit EU delivers,” he added.
Meanwhile, reports from June indicated that Bybit and Bitget were considering scaling back their operations in Singapore following a directive from the Monetary Authority of Singapore (MAS) that jeopardized their ability to serve international customers.
Despite these challenges in Singapore, the trend in recent months shows an increasing number of crypto companies establishing their presence in Europe, driven by clearer regulations and a growing adoption rate.
