Key Takeaways:
Norwegian crypto brokerage K33 has successfully raised 60 million Swedish krona (approximately $6.2 million) through a combination of zero-interest loans and equity financing, aiming to bolster its Bitcoin holdings.
On May 28, the Oslo-based firm revealed that the funds will be directed towards acquiring Bitcoin as part of its new initiative, the Bitcoin Treasury Strategy, marking its entry into the trend of publicly traded companies adding BTC to their treasuries.
K33 Secures $6.2M in Zero-Interest Loans and Equity to Fund Bitcoin Push
The financing package includes 45 million SEK ($4.6 million) in zero-interest convertible loans that mature in June 2028, alongside 15 million SEK ($1.5 million) from equity instruments. Investors converting their warrants before March 2026 stand to receive bonus warrants, which could raise K33’s total funding to 75 million SEK ($7.7 million).
K33’s CEO, Bull Jenssen, articulated on X that he believes Bitcoin is poised to be the “best-performing asset in the coming decade,” and affirmed the company’s goal to “accumulate as many as possible.” He emphasized the proactive nature of their strategy, stating, “Why wait for the government to build a Bitcoin reserve when you can build your own?”
With Bitcoin trading around $108,000, K33 estimates it could acquire around 57 BTC. The company’s strategy not only involves holding Bitcoin but also leveraging the asset to launch BTC-backed financial products, including lending services specifically targeted at the Nordic market.
In the same day’s interim report for Q1, Jenssen highlighted the broader strategic advantages of holding Bitcoin beyond potential financial returns. He stated, “With a sizable BTC reserve, we will be able to strengthen our financial position while unlocking new revenue streams, product capabilities, and partnerships.”
PRESS RELEASE: K33 secures financing of SEK 60 million to buy bitcoin and launch its Bitcoin Treasury Strategy.
Read the press release here: https://t.co/zRPFCWag5P pic.twitter.com/qAha0lpKnt
— K33 (@K33HQ) May 28, 2025
As K33 enters this space, it joins a growing list of firms looking to Bitcoin as a treasury asset, including notable examples like GameStop and France’s Blockchain Group, which saw its stock surge over 200% in November 2024 after making a similar BTC-related pivot. However, K33’s stock experienced a more modest reaction, closing nearly 2% lower on the day of the announcement.
Market participants are keenly watching to see if K33’s Bitcoin strategy will yield substantial long-term benefits for the company’s financial health and share performance.
Crypto Firms Tap Capital Markets to Fuel Bitcoin Buying Spree
The recent surge in Bitcoin’s price, which reached a record $111,965 last week, has prompted numerous digital asset companies to tap capital markets for large-scale BTC acquisitions. This increase, over 50% since early April, has sparked a flurry of listings and mergers among firms eager to secure funding amid a strong appetite from investors.
In a related development, Trump Media & Technology Group announced plans to raise $2.5 billion to invest in cryptocurrency, reflecting a broader movement among companies following MicroStrategy’s successful strategy. French crypto holding company Blockchain Group also underscored this trend, revealing intentions to acquire an additional $72 million in Bitcoin after a successful €63.3 million bond sale, further expanding its aggressive treasury approach.
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